VIR Office at ITB Berlin 2026

VIR's Review of ITB Berlin 2026

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VIR looks back on ITB Berlin 2026. The trade show not only offered numerous opportunities for networking and exchange, but also provided exciting insights into the future of the tourism industry.
TIC & VIR Travel Startup Night 2026 Frankfurt

First TIC & VIR Travel Start-up Night 2026 in Frankfurt

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The search for the "Travel Start-up 2026" continues. The TIC & VIR Travel Start-up Nights 2026 event series kicks off on May 5 in Frankfurt am Main.
The Tourism Diversity Action Alliance makes a strong showing at ITB Berlin 2026

The Alliance for Tourism Diversity (ATV) at ITB Berlin 2026

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Once again this year, many member associations of the Alliance for Tourism Diversity (ATV) are represented at ITB Berlin.

The ticket shop for the VIR Innovation Days 2026 is now open!

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It’s that time again: The Association for Online Travel Distribution (VIR) is opening its ticket shop for the VIR Innovation Days 2026, which will take place on June 23 and 24, 2026, at the Design Offices Berlin in Humboldthafen.

Review: Fourth VIR Start-up Week in Frankfurt am Main

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The fourth VIR Start-up Week 2025 took place in Frankfurt am Main from February 3 to 5, 2026. For six travel startups from across Germany, these three intensive days filled with networking, inspiration, and exchange were entirely dedicated to this year’s theme: “Added Value Through Community.”

VIR Travel Tech Tour at ITB 2026

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This year’s VIR Travel Tech Tour at ITB Berlin 2026 is themed “AI & Visions in Travel Tech” and offers a glimpse into the digital drivers that form the foundation of the entire travel industry. Experience the innovative pulse of the travel industry up close.

How will the German travel market evolve by 2026, and what trends can we expect? – VIR Online Summit 2026

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At the VIR Online Summit on February 27, 2026, the Association of Online Travel Agencies (Verband Internet Reisevertrieb e. V.) will present key figures on the development of the digital travel market.

VIR Activities at ITB Berlin 2026

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Berlin is gearing up for the world’s largest travel trade show. The VIR and numerous member companies will once again be represented at ITB this year. Here you’ll find an overview of our activities and trade show appearances.

Save the Date: The VIR Innovation Days 2026

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The dates for the 2026 VIR Innovation Days have been set: On June 23 and 24, 2026, the Design Offices at Humboldthafen in Berlin will once again open their doors for this industry event.

VIR Executive Board Election 2025

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At the annual general meeting, VIR members vote to elect the chairs and vice chairs for the respective association clusters.